Like this? You&#8217;ll love our weekly newsletter

Get more wooness in your inbox

frame_1665.png

sex & relationships

frame_1666.png

wellness

frame_1667.png

fashion

frame_1668.png

culture

frame_1669.png

music

frame_1670.png

home

frame_1672.png

fitness

wooness

space

Zyns, or ‘lip pillows’, are all over TikTok, where they’re being used as everything from work fuel to gym performance enhancers

The rise of zynfluencers promoting nicotine pouches as study aids

Latest

nicotine_landscape.jpg

GettyImages-802662400.jpg

Megan Wallace

Sometimes the beautiful game can be brutal – when you’re not winning, that is. Here are our five tips to getting over the pain of your rivals lifting the trophy

How to grieve when your football team loses

football_1.jpg

football_2.jpg

Emerick Mukenge

Latest from this week on TikTok: the fomo of Northern lights, sister dictionary and why are celebrities getting blocked?

How did your dad dance in the ‘80s? 

tt_decoder_16thmay.jpg

tt_decoder_16thmay_portrait.jpg

How did your dad dance in the ‘80s?

Darshita Goyal

This week on TikTok broken down: the Central Park blanket couple, the rise of unsexy products and guyliner fever

How much PDA is too much PDA?

want more?

TT_Decoder_End_Card-1 (2).jpg

TT_Decoder_End_Card (2).jpg

 How much PDA is too much PDA?

This week on TikTok: the only couple style inspo you need, babysitting boyfriends and tips on how to save the day

Why am I suddenly so invested in Sabrina Carpenter?

TT_Decoder_landscape (1).jpg

TT_Decoder_portrait (1).jpg

This week on TikTok was all about fig trees, the downfall of celeb brands and Coachella's conflicting future 

Should you bring your partner to our plans?

TikTok Decoder fig tree analogy.jpg

TT_Decoder_End_Card (1).jpg

The week on TikTok, broken down: bubble skirts, absconded husbands and mysterious girls

The ultimate summer bucket list is here

TT Decoder_End Card-1.jpg

TT Decoder_End Card.jpg

In _The Age of Magical Overthinking_, the Sounds Like A Cult podcast host breaks down our obsession with celebrity, conspiracy theories and toxic relationships

Amanda Montell’s book on irrationality makes sense of your delulu thoughts

amanda montell_landscape.jpg

amanda montell_portrait.jpg

From sauvy b to bubbles that won’t break the bank, the Gen Z sommelier gives us a breakdown of the best sips going

An un-elitist guide to wine, by author Hannah Crosbie

wine_landscape.jpg

wine_portrait.jpg

Felicity Martin

Featuring Cara Delevingne in Cabaret, Charithra Chandran’s angsty solo show and Succession stars at a theatre near you  

These 7 stage productions star your fave celebrities

7 shows starring celebrities in London.jpg

7 shows starring celebs in London.jpg

These 7 stage shows star your fave celebrities

Featuring AI-generated art, Buddhist deities and post-apocalyptic paintings


Stop Scrolling: Here’s 5 art shows to go to this April

A group of people, a silver hand with arrows and a plate of tennis balls

April's Top 5 Art Shows to Attend

Stop_Scrolling_876x1300.jpg

Hollie Hilton

What's trending on TikTok this week? Alix Earle's fanboy, girlies with super niche dating needs and fake fights 

Give me £3k for a Diet Coke fountain

A can of soda splashing into a container and a woman in a red shirt and blue shorts and 

Dreaming of a Diet Coke Fountain?

Vampire Weekend, iPods and Motorola Razrs are back… and so is the recession!

Are we in 2008 again? An investigation

A woman singing into a microphone with a man playing guitar and a phone

Echoes of 2008: An Investigation

Becky Burgum

The social media platform has automatically limited political news on all profiles. This impacts young people’s ability to engage in informed dialogue 


Why you should care about Instagram restricting the political content you see

A wall graffiti featuring a person with their mouth taped metaphoric for the lack of free speech

People silenced on social media

A slew of infidelity scandals online have seen users playing amateur detective – here’s why this can easily go wrong

Watch out: TikTok could expose you as a cheater

Want more?

Comments from TikTok posts about cheaters online

TikTok's Relationship Exposé

Screenshot of comments on TikTok posts about cheaters

Latest on TikTok this week: cheaters everywhere, the museum date of your dreams and the end of the beginning 

Are you a black cat or a golden retriever?

looking for more?

A close-up of a landscape painting, statue and a dog 

Cake as art, an interactive bathroom, a workbook on reclaiming marginalised anger; this charity art exhibition is a must-see 


Hysterical Collective are subverting the idea of the ‘hysterical woman’

Hysterical Collective Rethinking Women's Stereotypes

Hero_876x1300 (1).jpg

Fotómetro’s new series Proof of Existence is an ode to our bizarre differences and quirky oddities 

These photos want you to celebrate the weirdness inside you

Celebrate Your Weirdness

Proof_of_existence_876x1300.jpg

This week on TikTok, we chat about brands lowballing creators, Olivia Rodrigo's unconventional pop sound and how junk food is back 

Don’t underpay TikTokers or else…

A red jacket and a bottle of milk and cookies

Fair Pay for TikTokers

TT_Decoder_End_Card.jpg

The week on TikTok, broken down: featuring influencer trips, sleep gummies and loser art

No space to be a normie

sleep gummies, glass of champagne and a villa with a pool

TikTok Trends Exile Girl

TT Decoder_portrait.png

Mandem_970x250_-_billboard.jpg

Mandem meet-up

Mandem_300x250_-_mpu.jpg

Hiya, chronically online scrollers! Welcome back to TikTok Decoder, woo’s weekly breakdown of trends, sounds and creators brought to you by senior writer Darshita Goyal <3 Fresh off the slate: Twitch is everywhere, tankinis are in (and out) and Cara Delevingne loves house music. Buckle in! 

## new slang: what’s up, brother

A cross-platform reference, let’s go! Sketch, a popular Twitch streamer, is best known for (his gaming and) saying what’s up brother with one finger raised. It is exactly as random as it sounds, a trademark move if you will. Last week, TikToker @IAmDonVincent challenged women to try saying this to their male partners. Of course, most people who posted stitches had boyfriends who knew exactly what was going on and joined in. If you hear people say “[Tuesday, Tuesday](https://www.tiktok.com/@itsmetrejo/video/7351889185030049070)” with a strange hand action, same game!


## sound that’s everywhere: Cara loves house music

The internet has a special talent for bringing things out of the ether, like this ancient sound from Cara Delevingne. Turns out, she was an anchor on the non-stop pop radio station on GTA V (!) and said, “It’s about time you fell in love with something that will love you back. And that, my friends, is house music. It doesn’t judge you and I won’t either.” No context, just vibes on vibes: no doubt it’s trending on TikTok.


....want more? Sign up below to our weekly newsletter TikTok Decoder for the full breakdown: are tankinis in or out? what are the girlies upset about? All that and more, answered every Thursday at 6pm, delivered straight to your inbox – so you never have to go searching again.

TT Decoder_End Card-1 (1).jpg

This week on TikTok: people hate tankinis, Cara Delevingne loves house music and idc if he changed for you

Why everyone’s saying “what’s up brother”

new slang: what’s up, brother

sound that’s everywhere: Cara loves house music

want more?

The rise of zynfluencers promoting nicotine pouches as study aids

How to grieve when your football team loses

How did your dad dance in the ‘80s?