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Out of the Ordinary is a female-founded, independent fashion brand championing transparent manufacturing. 
 
Originally from the UK, Corrie started out selling small collections while she was travelling Australia, at Melbourne Markets, then while on the road through India and Bali, and European festivals. OOTO grew into a festival mainstay developing a dedicated fan base, thanks in large part to a family of tailors in India OOTO has worked with since the beginning, whose business has since tripled in size. 
 
In a world that thrives on consumption, OOTO makes sustainability a priority. Clothes are created from deadstock fabric that larger manufacturers have deemed waste. Material is allocated consciously, and what hasn’t been used up is made into scrunchies, purses or underwear, and limited runs mean OOTO doesn’t participate in the fast fashion cycle. Known for its signature “modern twists on retro-fits for bright, bold everyday dressing”, OOTO strives to create classically glamorous pieces rather than keeping up with fads and trends. 
 
Packaging is made from biodegradable mailers, avoiding single-use plastic where possible and using postal services that take an active interest in improving their carbon footprint.

Discover Out of the Ordinary, a female-founded lifestyle and clothing brand using deadstock fabric

Shop Out of the Ordinary clothing on woo

OUT OF THE ORDINARY

short_description

The Heidi overalls feature short sleeves, a high waisted belt and deep pockets. Beautiful white shell buttons. Made In a flattering thick stretch cotton blend fabric which shapes itself to your body.  Composition: 96% Cotton, 4% Spandex Model Wears: S and is 5'6" Care Instructions: Wash on 30 degrees

OUT OF THE ORDINARYHEIDI Retro Jumpsuit

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OUT OF THE ORDINARYPYJAMA Jumpsuit in Black & Red Floral Geometric

OUT OF THE ORDINARYHEIDI Retro Jumpsuit in Batik Print Green

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Peachy DenThe Dolly Jumpsuit

Peachy DenThe June

Peachy DenThe Kernel Velvet in Claret

Peachy DenThe Kernel Velvet

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A new feel good concept store from Woo has arrived. Sign up for exclusive access & offers