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A new feel good concept store from Woo has arrived. Sign up for exclusive access & offers

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A new feel good concept store from Woo has arrived. Sign up for exclusive access & offers.  

A new way to shop wellness. Sign up for exclusive access & offers at woo's feel good store

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Developed in East London, Earl of East wants to bring your senses alive with their fragrance-led products built on uplifting and relaxing aromas from sandalwood and atlas cedar to wildflower and parsley seed.
 
Earl of East lives and breathes scent as they understand it to be our most powerful sense. Hand blending and pouring all of their home fragrance products - that’s candles, incense, bathing items, gift sets and accessories - they want you to lap up the sanctuary that each can provide. Relax and unwind with these products, with candles made from soy wax to offer soft, natural lighting, bath salts created to calm your body after a hard day, a workout or just too many WhatsApp group messages pinging... and incense sticks and cones to bring a new zen to your space.
 
Each Earl of East product has been designed with smart and sleek packaging and a place in mind, evocative of holidays with Greek grandparents, Shirin-Yoku forest bathing in the tall woods of Japan, smoky cabins in the wilderness, hazy and balmy nights in Portugal and many many more. Take a trip to somewhere new, all in the comfort and tranquillity of your own home.

Discover a range of candles, bath and body products from Earl of East on woo

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Sage Hand-dipped incense sticks by Earl of East Each stick lasts for 45-60 minutes and they come in a craft telescopic tube of 16 sticks per pack

Earl of EastIncense Sticks - Sage

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Psychic SistersROSE INCENSE & HOLDER SET

Earl of EastIncense Sticks - Rose

Earl of EastIncense Sticks - Flower Power

Psychic SistersMEDITATION INCENSE HOLDER SET

Earl of EastIncense Cones - Rose

Psychic SistersAMETHYST INCENSE HOLDER SET

Earl of EastHome Mist - Jardin De La Lune

Earl of EastHome Mist - Greenhouse

Earl of EastHome Mist - Wildflower

Earl of EastHome Mist - Elementary

Earl of EastGift Set - Mezame

Earl of EastDuo Gift Set - Jardin De La Lune

Earl of EastHome Mist - Viagem

Holistic LondonBERGAMOT + WILD FLOWERS HOME SPRAY

Holistic LondonNEROLI + CHAMOMILE HOME SPRAY

Holistic LondonLAVENDER + PATCHOULI HOME SPRAY

Clarity BlendSweet Dreams Pillow And Room Mist

Earl of EastViagem Candle

Psychic SistersAURA MIST BUNDLE

Earl of EastHome Mist - Atlas Cedar

A new feel good concept store from Woo has arrived. Sign up for exclusive access & offers